Your Marketing Scorecard – Branding

Posts Tagged ‘Brand’

Your Marketing Scorecard – Branding

Branding is arguably the most important strategy for your firm and one for which success or failure can be the most challenging to measure.  Over the last 20 years, branding has gone from a nebulous concept for law firms to a recognized, must-have asset.  It is incontrovertible that firms with well-established brands have the ability…

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